Speakeasy
Brand development and roll out
We were approached by our close collaborator, Lisa Pember, to develop a new logo for aphasia charity Speakeasy. Despite a shoestring budget, we were able to produce a design that successfully captured ‘communication’ without the obvious speech bubble. Our hero graphic also hints at taking a breath, subtly referencing the relief people feel when they meet Speakeasy and feel they can finally exhale.
What we did
Logo, visual identity, posters, postcards, business cards, exhibition banners
![](https://www.rightclickcreative.co.uk/wp-content/uploads/2021/02/sp1.jpg)
![](https://www.rightclickcreative.co.uk/wp-content/uploads/2021/02/sp2.jpg)
![](https://www.rightclickcreative.co.uk/wp-content/uploads/2021/02/sp3.jpg)
![](https://www.rightclickcreative.co.uk/wp-content/uploads/2021/02/sp4.jpg)
We subsequently evolved the charity’s visual identity via a suite of printed pieces using a palette of vibrant blues and greens, rooted in the original Speakeasy blue. As a result, the charity’s materials at last reflect the professionalism and forward-thinking of their brilliant team.